About Aime'e Cruises

Aime’e Cruises – From Heritage to Refined Luxury

Aime’e Cruises is a premium Halong Bay cruise experience developed by AIMÉE YACHT COMPANY and professionally operated by Bai Tho Junks—one of the bay’s pioneering cruise operators since 1991. Our foundation is built on decades of maritime know-how, disciplined operations, and a service culture shaped by long-term guest trust.

Created over five years and launched in 2025, Aime’e was designed as an intimate 5-star vessel with only 29 suites—so every guest enjoys a quieter atmosphere, higher privacy, and more attentive care. Indochine-inspired aesthetics, spacious design, and carefully planned facilities come together to deliver a balanced journey: elegant, comfortable, and genuinely connected to the natural character of Halong Bay.

Beyond the itinerary, our goal is consistency—clear standards, seamless coordination, and thoughtful details throughout the voyage. From welcome procedures to dining, excursions, and evening service, Aime’e is built to feel calm and curated from start to finish.

Our Story

“Aime’e,” inspired by the French word for “beloved,” reflects the spirit behind every sailing: journeys created with care, respect, and intention. It is a name that speaks to warmth and meaning—where hospitality is personal, not performative, and every detail is designed to feel considered.

Our lotus-inspired emblem pays tribute to Vietnam’s national flower, a symbol of resilience and purity. For us, it represents the way Aime’e is built: grounded in Vietnamese identity while expressed through modern design. The result is a brand that feels contemporary, yet unmistakably rooted in place.

This story is also about continuity. Aime’e was not created to replace heritage, but to elevate it—bringing a new generation of boutique luxury to the bay while carrying forward the experience, discipline, and guest-first values that shaped Bai Tho’s reputation.